BPER Banca enters the Kantar BrandZ Most Valuable Italian Brands ranking for the first time, placing 37th in the 2026 ranking. This result marks the bank's entry among the 40 strongest and most valuable Italian brands.
The Kantar BrandZ ranking is the only global study that measures brand value by combining consumer perceptions with the actual financial performance of companies. This approach makes it possible to estimate how much the brand actually contributes to the economic growth of the company, providing an internationally recognised benchmark.
BPER Banca's entry into the Top 40 represents a significant step in the process of strengthening the brand, supported by a strategy focused on solidity, local proximity and sustainable growth.
Translated with DeepL.com (free version)
Ultime News
BPER Banca debuts in the TOP40 Most Valuable Italian Brands 2026 according to Kantar BrandZ
BPER Banca enters the Kantar BrandZ Most Valuable Italian Brands ranking for the first time, placing 37th in the 2026 ranking.
BPER Banca supports young creatives: the Nino Migliori Photography Award 2025–2026 is launched, focusing on the theme 'Environment as Quality of Life'
BPER Banca renews its commitment to promoting culture and young talent by confirming its sponsorship of the Nino Migliori Photography Award 2025-2026, promoted by the Nino Migliori Foundation and dedicated this year to the theme “Environment as Quality of Life”.
Mountain Echoes: Valtellina recounts its own sound identity
BPER Banca is the main partner of Yuval Avital's artistic project as part of the Milan Cortina 2026 Cultural Olympics.