A shared digital evolution

B:Lab Corporate is the BPER project that actively involves businesses in the creation of customised digital solutions. Created as a listening and co-design laboratory, it offers customers the opportunity to directly share their needs and expectations, thus contributing to the development of new banking services and features designed to respond concretely to the needs of businesses.

Digital Corporate Banking: a strategic resource

The business world is evolving rapidly, driven by technological innovations and new requirements, including financial ones. Digitalisation is now indispensable for business. Together with PMI Italia, we have analysed how, in financial services, accelerating the digital transition means transforming it into an engine for growth, offering technologies and services to optimise processes and create personalised experiences.

Digital solutions

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The project involving businesses in the development of digital solutions.

Before designing, we did the most important thing: we listened. Because the best solutions only come about when they are built together with those who will actually use them. Through interviews, workshops and co-design sessions, we gathered needs, expectations and ideas to create a new suite of digital services for business.

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How to build a truly human digital experience.

At BPER, innovation means creating real solutions for and with the people who will use them. B:Lab Corp is our co-design laboratory with businesses. It is a place for listening and discussion, where customer feedback becomes the starting point for developing more effective, concrete and tailor-made products and services. We innovate with our customers and for our customers.

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Direct dialogue with businesses to transform ideas into solutions.

We listen, co-create and transform ideas into solutions that truly simplify work. As Michele Trezzini, Relationship Manager Large Corporate, explains, B:Lab Corp is a permanent laboratory for listening and collaborating with businesses, where co-creation becomes a working method.

Il progetto visto dai nostri clienti 

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