The 2025 edition of 'Let's Stop Polluting!', BPER's initiative to promote sustainable mobility among employees, encouraging them to commute to the office by bicycle, on foot, or on a scooter, concluded with growing numbers.
Developed in collaboration with the Wecity platform, this year's initiative involved 430 employees between July and September, covering a total of 61,532 kilometers and saving 8.6 tons of CO₂. This achievement is equivalent to the annual absorption of over 1,231 mature trees.
In addition to measuring CO₂ savings, estimated at approximately 1 kg for every 7 km traveled, the Wecity platform allowed for real-time monitoring of routes traveled, certification of kilometers traveled, and encouragement through individual and regional rankings.
"This year's edition demonstrates how gamification tailored specifically to the corporate environment allows for greater employee engagement and a significant reduction in CO2 emissions. By rewarding cycling frequency, rather than just mileage, ridership has doubled. Travel-related changes have also been significant," said Paolo Ferri, founder and CEO of Wecity.
The initiative's results are part of the initiatives planned for the twentieth edition of the European Sustainable Mobility Week, scheduled for September 16-22, 2025.
This year's success is a concrete demonstration of how collective commitment can translate into real benefits for the environment and the community.
Initiatives like 'Let's Stop Polluting!' help us spread a culture of sustainability that starts with the individual and extends throughout the entire organization.
Ultime News
BPER and the Fondazione Feltrinelli join forces for Radici Future
A three-part journey through Chiavenna, Morbegno and Bormio, exploring three key aspects for the future of mountain regions: culture, the economy and tourism.
BPER has been included in the Dow Jones Best-in-Class Europe Index
BPER Banca has been included in the Dow Jones Best-in-Class Europe Index, which comprises European companies with the best sustainability performance, as identified by S&P Global through its Corporate Sustainability Assessment (CSA).
BPER Cultural Centres: a network of cultural venues spread across Modena, Ferrara and L’Aquila
The “BPER Cultural Hubs: A Network of Cultural Heritage” project is now underway, linking the Group’s historic premises in Modena, Ferrara and L’Aquila, transforming them into venues dedicated to the conservation, study and public display of the artistic and architectural heritage of the bank’s corporate collection.